Google Ads Management
Are you looking for a proven Sydney Google Ads (previously AdWords) Agency that has a track record of driving quality, efficient traffic and leads to your website?
Confused with CTR, CPC, CPM, CPA acronyms and just looking for someone to track and manage your Google Ads campains?
At Evolocity, we’ll manage your Pay Per Click (or PPC) Ad campaigns, including Google Ads, Facebook Ads to ensure you get the most efficient spend for your advertising dollar.
When should I pay for PPC advertising?
If you’re a new business and need to rank fast
Advertising gives you instant results and can get you on the top of Google the same day. Building your brand through organic methods takes months or years, so if you want to hit the ground running, Pay Per Click Ads are the way to go.
You’re in a very crowded marketplace
If you’re in a big city such as Sydney or Melbourne and competing in an industry with thousands of other similar companies, it will be difficult to rank for regular SEO keywords.
You have an advertising budget
If you have a budget allocated for advertising, you have the potential to see ROI on that advertising spend. Google Ads costs money, in terms of pay-per-click or PPC. The costs vary, but you’ll need to set aside a reasonable budget for advertising.
Your customer lifetime value is high
If your customer lifetime value is in the hundreds or even thousands of dollars, it’s probably not such a concern if you spend $50 in advertising to acquire each client.
We’ve seen several businesses that spend over 2k per month on Google Ads, but they see a significant return on investment with new clients that come from Ads campaigns, so spending money on advertising is a great investment.
Why should I outsource Ads management?
We’ve often seen clients wasting thousands of dollars on Google Ads campaigns that aren’t optimised. In fact, we’ve reduced the cost per conversion by 75% for several clients, which equates to over 1k reduced Ad Spend per month to achieve the same results!
Do you really want to invest the effort into learning Google Ads trends, bidding for keywords and managing your campaigns when you have a business to run?
How do we work?
We meet with you (or speak over the phone) to understand your business’ goals, competitors, and advertising budget.
We analyse several metrics for advertising such as the days of the week the campaign should run, what keywords we recommend for your campaign as well as their target demographics and cost per click.
We implement your Advertising campaign, often several rotating campaigns simultaneously, so we can compare results and decide which is the most effective to retain going forward. Costs are closely monitored to ensure the campaign doesn’t exceed your budget. We also check to ensure the correct ads are displayed.
We review the effectiveness of your campaign on a weekly basis, provide a report on the results and discuss and implement any changes.
Are you ready to start generating more revenue from your website?
Our Google Ads campaign management can help. A good campaign requires significant research, planning, and implementation, which is why it’s crucial to find the best PPC management company in Sydney to look after your business’ interests. Evolocity offers reasonably priced PPC management.
The best Google Ads PPC management comes from really understanding your business, and ensuring we target the demographics of customers who have the highest likelihood to convert.